World of Warcraft Getting More Expensive in One Region
- By Ava
- Feb 02,2025
World of Warcraft Price Hikes for Australian and New Zealand Players
Effective February 7th, Blizzard Entertainment will be increasing the prices of all in-game World of Warcraft transactions for players in Australia and New Zealand. This adjustment, attributed to global and regional market fluctuations, affects various services including subscriptions and in-game purchases.
Players with active recurring subscriptions as of February 6th will retain their current rates for a grace period of up to six months. This isn't the first price adjustment for WoW; Blizzard has historically modified pricing in various regions to reflect economic shifts. However, the US monthly subscription price has remained at $14.99 since 2004.
The price increases for Australia and New Zealand are as follows: the monthly subscription will rise from AUD $19.95 to AUD $23.95 and from NZD $23.99 to NZD $26.99. Annual subscriptions will cap at AUD $249.00 and NZD $280.68. The WoW Token will increase to AUD $32.00 and NZD $36.00. Further price adjustments will be applied to other services, as detailed in the table below.
Revised World of Warcraft Service Pricing (AUD & NZD - Effective February 7th)
| Service | Australian Dollar (AUD) | New Zealand Dollar (NZD) |
|---|---|---|
| 12-Month Recurring Subscription | $249.00 | $280.68 |
| 6-Month Recurring Subscription | $124.50 | $140.34 |
| 3-Month Recurring Subscription | $67.05 | $75.57 |
| 1-Month Recurring Subscription | $23.95 | $26.99 |
| WoW Token | $32.00 | $36.00 |
| Blizzard Balance | $24.00 | $27.00 |
| Name Change | $16.00 | $18.00 |
| Race Change | $40.00 | $45.00 |
| Character Transfer | $40.00 | $45.00 |
| Faction Change | $48.00 | $54.00 |
| Pets | $16.00 | $18.00 |
| Mounts | $40.00 | $45.00 |
| Guild Transfer & Faction Change | $56.00 | $63.00 |
| Guild Name Change | $32.00 | $36.00 |
| Character Boost | $96.00 | $108.00 |
While the current USD to AUD exchange rate might suggest parity with US prices, the fluctuating exchange rates have prompted mixed reactions from the WoW community. Blizzard emphasizes that this decision wasn't taken lightly and acknowledges player feedback, but the long-term impact remains to be seen.
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