Genshin Mini Pop-Up Store Opens in NYC

The highly anticipated Genshin minini Series is making its debut in the USA, landing in New York this January! Dive into the details to discover the exciting range of products and special treats awaiting Genshin fans.

Bring Home Cute Versions Of Your Favorite Inazuma Characters

Mark your calendars, as the Genshin minini Line Friends Pop-Up Store will open its doors in New York on January 22nd! Located in the Line Friends Square at the New York Times Square Store, the event will run from January 22 to February 2, 2025. This marks the first time the Genshin minini pop-up store has ventured to the Western hemisphere, following successful events in Japan and Seoul, South Korea in 2024.

At the pop-up, fans can get their hands on a variety of merchandise featuring adorable miniaturized versions of beloved Genshin characters including Paimon, Raiden Shogun, Kamisato Ayaka, Kamisato Ayato, Yoimiya, Sangonomiya Kokomi, and Kaedehara Kazuha.

The Inazuma Genshin minini product lineup includes:

• Plush Doll ($25.95)
• Plush Keyring ($15.95)
• Figurine Keyring ($19.95)
• Figurine ($21.95)
• Coller Metal Keyring ($21.95)
• Coller Portable Handheld Fan ($32.95)
• Coller Metal Sticon Set ($21.95)
• Coller Silicone Set ($15.95)
• Phone Grip ($11.95)
• Mouse Pad ($6.95)
• Raiden Shogun Water Globe ($99.95)
• Inazuma Gift Set ($59.95)
• Inazuma 5-Tier Umbrella ($24.95)

Currently, the Genshin minini line is exclusively available in-store, though future online availability may be possible. Note that the Genshin minini Plush Doll and Plush Keyrings are exclusive to in-store purchases.

Genshin Impact x LINE FRIENDS Products

The pop-up will also showcase a range of Genshin Impact x Line Friends merchandise featuring characters such as Alhaitham, Tighnari, Neuvilette, Xiangling, Xiao, Klee, Lynette, Albedo, Ganyu, and many more.

The regular Genshin Impact x Line Friends products include:

• SD Phone Grip ($11.95)
• SD Acrylic Keyring ($8.95)
• Metal Mirror Keyring ($13.95)
• SD Epoxy Sticker ($2.95)
• Acrylic Magnet Set ($24.95)
• Spiral Notebook ($5.95)
• T-Shirts (M/L/XL) ($42.95)
• 17oz Tumbler ($15.95)
• Laptop Sleeve ($42.95 for 13in, $44.95 for 16in)
• Raiden Shogun Umbrella ($29.95)

Additionally, buyers can receive special gifts based on their single-receipt purchases. Spend over $10 USD to receive a Genshin Impact Shopping Bag, over $40 USD for a Genshin minini Paimon Fan, and over $80 USD for a random Inazuma Lenticular Photo Card featuring any of the six Inazuma Genshin minini characters, excluding Paimon.

Capture The Moment In The Photo Zone

Beyond shopping, visitors can create lasting memories at the POP-UP Photo Zone. By taking photos in this zone, posting them on Instagram with the designated hashtags, and tagging the official Line Friends US account (@linefriends_us), fans can earn special coupon gifts. These coupons, available in limited quantities, can be redeemed in-game for 1050 Primogems, 20,000 Mora, 5 Hero’s Wits, and 5 Refining Magic Minerals.

Line Friends US is also gearing up for a cosplay model photography event, though specifics have yet to be announced.